SUCCESS STORY: Meet the young golf club manager in the Middle East

James’s journey to Yas Links in Abu Dhabi is a story of perseverance, passion and adaptability. He hails from the Isle of Man, where golf became a key part of his life early on.

For James, golf has been a passion since the age of eight, and his early career was shaped by studying golf management at Myerscough College, graduating an honours degree in 2021.

James is now a rising stars within Viya Golf, a cluster of three clubs in Abu Dhabi: Yas Links, Saadiyat Beach GC and Yas Acres G&CC, and Yas Links, taking his first steps into golf management and already leaving an indelible mark. His contribution have been instrumental in delivering the premium, world-class experience that Yas Links is renowned for. He has earned respect from their peers and from Karl Whitehead, the cluster club manager at Viya Golf.

Reflecting on his impact, Karl Whitehead said: “James has demonstrated remarkable passion, professionalism and fresh thinking in their roles at Yas Links and across Viya Golf. his commitment to excellence and adaptability in the face of new challenges have been pivotal in enhancing the experience we provide to our members and guests.

‘’He truly embodies the qualities of a future leader in the golf industry.”

The challenges of transitioning to Abu Dhabi

Moving to Abu Dhabi was a significant step for both James, bringing new opportunities and challenges. For James, the cultural shift was initially daunting, coming from the tight-knit community of the Isle of Man.

However, he quickly embraced the diversity and warmth of the UAE, finding it to be a place where ‘west meets east’.

Making an impact at Yas Links

James has made significant contributions to Yas Links. Now a key figure in golf operations, he thrives on the variety and unpredictability of his role. “Every day is different, and that’s what makes it exciting,” he says.

He’s honed his time management and leadership skills, emphasising the importance of delegating tasks and trusting his team.

Training and growth within Viya Golf

James has also benefitted from the extensive training provided by Viya Golf. He highlights his participation in The R&A Trainee programme and service excellence training.

James has ambitious goals for the future. He is passionate about advancing to roles such as operations manager or director of golf, with a keen interest in event management.

Advice for aspiring professionals

James agrees on the importance of patience, networking and maintaining an open mind, and he emphasises enjoying the learning process and embracing opportunities to network, his story a reminder that success in the golf industry requires not only technical skills but also adaptability and resilience.

Yas Links, with its dynamic environment and emphasis on professional development, continues to be a place where ambitious individuals like James can thrive.

This story is part of a feature in The Golf Business Magazine, which you can read here